Video is the leading form of online and mobile communication
With massive audiences and explosive growth, online video has become a preferred form of communication. But most online videos today reflect an outdated medium where the viewer is a passive recipient of content — and that's not how the web works. Rapt Media's platform brings viewer participation, responsiveness and relevance to video, unlocking the full potential of your online and mobile content.
To complement our technology solutions, our team also provides enterprise services, including platform training, creative consulting, technical consulting and distribution strategies.
Evolve your video
Leading brands understand videos must meet viewers' expectations for a better, richer, more relevant experience. Deliver quality interactive content and you'll be rewarded with high-value viewers that drive your business.
Non-interactive video
Rapt Media
Engage
Non-interactive
High viewer drop-off
Most viewers quit watching traditional videos in a few short seconds so content goes unwatched.
Rapt Media
Deep engagement and brand awareness
Rapt Media helps you create content that is compelling and valuable to the end viewer. The result: delighted audiences who stay with interactive content 3 to 4 times longer than a traditional online video.
Distribute
Non-interactive
Hard to stand out
While non-interactive videos can be distributed through ad networks and other distribution channels, it is still a challenge to ensure that your viewers can find your content through search.
Rapt Media
Social, mobile and improved SEO
Rapt Media's platform is compatible with your existing distribution strategy, including social and mobile. And our unique player semantics improve search engine optimization by making sure search engines can crawl content buried deep inside your video, so your content finds its viewers with the highest possible frequency.
Monetize
Non-interactive
Limited revenue opportunities
With non-interactive videos, your monetization options are often limited to ever-declining CPMs. And if your goal is to drive a conversion or reduce costs, it's virtually impossible to funnel viewers to a specific call-to-action that will positively impact your business.
Rapt Media
Untapped revenue and cost savings
Rapt Media's flexible suite of functionalities help drive revenue and save costs:
- Create shop-able videos that increase click-throughs and sales.
- Place high-value ads inside video experiences that are specifically relevant to viewers.
- Create cost-savings through improved employee training.
- Reduce customer support call-in volume.