'The Dopamine Effect': How enterprise companies can make learning like a runner’s high

by Jennifer Burak |

“The Dopamine Effect” and the positive impact it can have on learning, is just part of the subject matter our VP of partnerships and sales, Greg Adamietz, and Kaltura's SVP of Enterprise & Education, Justin Beck, will explore when they share the stage together at Learning Solutions 2017 on Thursday, March 23.

The conference, put on by The eLearning Guild, is dedicated to exploring the different technologies that are disrupting the status quo of learning and development today.


How to increase employee 401(k) contribution and participation with interactive video

by Max Alex |

Editor's Note: Rapt Media is thrilled to welcome Magnet Media's Director of Motion & Interactive, Max Alex, as our featured guest writer. Max has developed original design concepts, marketing campaigns, and digital media for the past 10 years and is armed with a comprehensive awareness and love of new platforms, tech, and trends.

Tapping into an innate desire

Crucial to the success of any employee benefit plan is the cooperation and participation of a company's employees. This applies in...


The Sharks of ‘Shark Tank’ dish in ABC News '20/20' interactive interview, powered by Rapt Media tech

by Jennifer Burak |

A few weeks ago, ABC News "20/20" anchors David Muir and Elizabeth Vargas sat down with the Sharks to celebrate "Shark Tank’s" seven-and-a-half-year journey leading up to their $100 million in deals made on the show. In the interactive interview, the Sharks of "Shark Tank" dish on their biggest regrets and best deals over the years.

ABC News producer Jeff Schneider created the interactive version to allow users to navigate the interview by selecting a topic from an interactive menu. Topics...


Exploring interactive video learning best practices

by Sharon Vipond |

Rapt Media is honored to feature Sharon Vipond, director of research for The eLearning Guild, as our guest writer. For the last year, Sharon has been researching and creating in-depth case studies around different use cases for interactive video.

“Raise your hand if your organization is doing a great job using video to support learning and performance.” This is the question video learning thought leader JD Dillon asked a few months back in a Learning Solutions Magazine article on video for...


Why better interactivity means better results

by Erika Trautman |

This post was originally published on PitneyBowes.com on March 6, 2017.

There’s no question that video has emerged as the clear front-runner in the never-ending race to captivate and motivate audiences. According to recent data from Cisco, video will account for a whopping 80 percent of web traffic by 2019. In 2016 alone, Facebook, Snapchat, and YouTube saw more than 20 billion video views per day.

Don’t be fooled by the numbers. Despite the popularity of video, video content must compel...


Users, not viewers: Why interactive branching video is the conduit to driving measurable behavior

by Jen Bergen |

Earlier this week, we explored the ins and outs of interactive, personalized video. To quickly recap, personalized video technology pulls data about users to create unique video experiences with content that is personalized to the viewer (Hi, "Your Name Here!"). This is a powerful experience for both the viewer and the company behind the content who benefit from the data-driven results. But personalized video is even more powerful when it's paired with interactive branching video, which is...


Rapt Media Strategic Guide & ROI Workbook