BOULDER, Colo. – February 25, 2016 – Rapt Media, a leader in groundbreaking interactive video technology, announced today that Scott Ford has joined the company as Chief Operating Officer, where he will be responsible for smooth delivery and fulfillment for Rapt Media’s expanding customer base and managing overall company operations.

Ford has specialized in developing and implementing strategic plans and processes to maximize capital, optimize operational efficiency, and increase profits for more than 20 years. Throughout his career, he has worked in technology, startup organizations, and international operations to translate complex technical issues into streamlined business processes that achieve results.

“We’re thrilled to be expanding our team with Scott joining us as our new COO,” said Rapt Media founder and CEO Erika Trautman. “His proven experience developing and integrating progressive business practices is going to play a valuable role in the growing Rapt Media team.”

In his previous role, Ford acted as the Vice President of Global Operations at ZOLL Medical Corporation, Data Management Products division, where he managed global operations, international sales, customer satisfaction, process improvement, and information technology. Prior to ZOLL, he developed the largest eBay drop-off store in Colorado as the Co-Founder and CEO of On-The-Block Auction.

Ford holds a Masters in Business Administration from the University of Colorado. In his free time he enjoys skiing and traveling with his wife and sons. Read more about Ford here.

About Rapt Media
Rapt Media has created the only interactive storytelling tech combining personalized narrative with unparalleled data integration. Our HTML5, mobile-native video platform gives you the power to intrigue, turning viewers into participants and engagement into real insights. Welcome to the future of video.

Media Contact
Kelli Flores
104 West for Rapt Media
kelli.flores@104west.com