sxsw interactive panel

Running a startup is not for the faint of heart. The pressures of navigating the strenuous process of starting, growing and running a successful business are constantly increasing. The number of pitfalls to avoid seems endless and can throw even the most promising companies off course.

But the question is, how do you avoid these common hurdles? And if they can’t be avoided, how do you navigate these challenges to come out on top instead of joining the constantly growing ranks of failed startups?

Rapt Media, a Techstars alumni, is teaming up with three Techstars managing directors at SXSW Startup Village for an hour-long panel to discuss the struggles of starting a business and how to fix common mistakes to avoid failure.

Our very own CEO and founder, Erika Trautman, will be joining Techstars’ Managing Directors, Semyon Dukach, Troy Henikoff, and Jenny Fielding on Saturday, March 12 at 9:30 a.m. to offer her perspective and a better understanding of why “The Startup Struggle is Real.”

During the panel, Erika, Semyon, Troy, and Jenny will discuss:

  • Being selective in determining investors and co-founders
  • Not trying to be perfect
  • Thinking big enough
  • Staying focused on the end goal
  • Underestimating the dedication it takes to acquire customers
  • And more!

Get more information on “The Startup Struggle is Real” interactive panel discussion at Startup Village, and make sure to attend to learn how to conquer the common pitfalls of startup life. Follow @TrautmanErika and #SXSW on social media for the latest updates and discussions from Austin.